https://sphericalproducts.com/planning-realities daily 0.75 2026-03-15 https://sphericalproducts.com/planning-realities/marketing-revenue-math monthly 0.5 2026-03-14 https://sphericalproducts.com/planning-realities/marketing-plans-fail-before-launch monthly 0.5 2026-03-14 https://sphericalproducts.com/planning-realities/conversion-rates-scale monthly 0.5 2026-03-14 https://sphericalproducts.com/planning-realities/budget-outcomes monthly 0.5 2026-03-14 https://sphericalproducts.com/planning-realities/forecasts-predictions monthly 0.5 2026-03-14 https://sphericalproducts.com/home daily 1.0 2026-04-02 https://images.squarespace-cdn.com/content/v1/6972ebcb4f24a02d2a409b8a/eddc49bd-bf53-4fbd-8e69-812de2933e9f/Complete+trannsparent.png https://images.squarespace-cdn.com/content/v1/6972ebcb4f24a02d2a409b8a/71e07f2f-d4a5-42ba-b8e7-42432eba398e/Compare+tools+2ab.png https://images.squarespace-cdn.com/content/v1/6972ebcb4f24a02d2a409b8a/1773481175664-Y2PS3Q74MFT50B7T29DP/unsplash-image-SoT4-mZhyhE.jpg https://images.squarespace-cdn.com/content/v1/6972ebcb4f24a02d2a409b8a/1773481230020-TOG212NCQROPY72FIK66/unsplash-image-Ax8IA8GAjVg.jpg https://images.squarespace-cdn.com/content/v1/6972ebcb4f24a02d2a409b8a/1773481265515-RVI8DTSOLEOJMJK2LQKM/unsplash-image-vWchRczcQwM.jpg https://sphericalproducts.com/contact daily 0.75 2026-03-24 https://sphericalproducts.com/budget-control-map daily 0.75 2026-03-27 https://images.squarespace-cdn.com/content/v1/6972ebcb4f24a02d2a409b8a/34a9d83a-89e5-49c7-8299-113d16e56c89/Budget+Image+3ab.png budget-control-map Bar chart titled 'Where Budget Changes Actually Move Results' illustrating the impact of different marketing strategies. Paid Social has the highest impact, Demand Capture and Programmatic also high, Video moderate, and Retargeting the lowest. A color-coded impact scale runs from high (blue) to low (gray). A caption states: 'Instantly see where budget changes will actually impact performance.' https://images.squarespace-cdn.com/content/v1/6972ebcb4f24a02d2a409b8a/bc131585-b66c-481e-9faa-5969fad40944/Budget+Image+4ab.png budget-control-map Comparison chart titled 'Channel Impact Analysis' comparing traditional media planning and budget leverage insight. Left side shows a table of four channels with budget allocations: Channel A $40k, Channel B $25k, Channel C $20k, Channel D $10k. Right side shows how budget changes impact results with high, medium, low, and minimal impact for Channel A, B, C, and D respectively, using color-coded bars. https://images.squarespace-cdn.com/content/v1/6972ebcb4f24a02d2a409b8a/38dbbc42-cf95-4241-ba0b-0242e7ccad26/Budget+Image+5ab.png budget-control-map A presentation slide titled 'Channel Impact Analysis' compares typical budget decisions with informed budget decisions, showing how understanding impact channels helps optimize spending, with examples of budget allocations and results. https://images.squarespace-cdn.com/content/v1/6972ebcb4f24a02d2a409b8a/ccebd63b-387a-4c11-8e4b-5565cfc16559/Budget+Image+2ab.png https://images.squarespace-cdn.com/content/v1/6972ebcb4f24a02d2a409b8a/d78daaf7-f5fb-4976-8d2a-8759f9414b64/bundle+hero+new+2.PNG https://sphericalproducts.com/campaign-forecast daily 0.75 2026-03-27 https://images.squarespace-cdn.com/content/v1/6972ebcb4f24a02d2a409b8a/277fc6e7-b6ce-40d6-9802-b5032c049909/Forecast+image+2.PNG Campaign Forecast A digital guide or presentation slide about modeling marketing campaign outcomes, including a table with channels, audience, budgets, and targets, and a diagram illustrating the campaign forecasting process. https://images.squarespace-cdn.com/content/v1/6972ebcb4f24a02d2a409b8a/b9b67e71-f536-4417-a446-291d1d07f8b8/Forecast+image+3.PNG Campaign Forecast A marketing planning sheet detailing media budget allocation, expected conversions, and projected outcomes for various media channels, including search, social, display, and video, with a focus on forecasting models. https://images.squarespace-cdn.com/content/v1/6972ebcb4f24a02d2a409b8a/2b077634-b8d6-47e4-b0a2-14ebf0c07865/Forecast+image+4.PNG Campaign Forecast Comparison between traditional media planning and forecast modeling, highlighting benefits of a forecast-driven system including expected conversions, budget visibility, and strategic decision-making before campaign launch. https://images.squarespace-cdn.com/content/v1/6972ebcb4f24a02d2a409b8a/39df1ffd-9165-4c3b-9ce7-e5e0d2bb2ba7/Forecast+image+5.PNG Campaign Forecast A step-by-step guide on closing the conversion gap in media budget allocation, highlighting options for improving efficiency or increasing investment, including specific strategies and forecast outcomes. https://images.squarespace-cdn.com/content/v1/6972ebcb4f24a02d2a409b8a/5571f942-2a37-4f8f-9ab8-77b17c418ad4/forecast+hero+image+new.jpg https://images.squarespace-cdn.com/content/v1/6972ebcb4f24a02d2a409b8a/d78daaf7-f5fb-4976-8d2a-8759f9414b64/bundle+hero+new+2.PNG https://sphericalproducts.com/bundle daily 0.75 2026-03-30 https://images.squarespace-cdn.com/content/v1/6972ebcb4f24a02d2a409b8a/a9ccce88-bd76-4cc5-86ce-e6859e0e0ecb/Bundle+Image+2ab.png Bundle An infographic titled "Step 1 - Structure Your Plan" presenting "The Campaign Forecast Toolkit" for media planning. It includes three tools: Budget Control Map, Campaign Forecast Model, and Exec Alignment Brief. The infographic explains how to use these tools to plan media budgets, forecast performance, and turn forecasts into leadership strategy. It emphasizes the process from media budget mapping, translating budget assumptions into results, and aligning leadership on strategy, ultimately supporting over $300 million in client revenue. https://images.squarespace-cdn.com/content/v1/6972ebcb4f24a02d2a409b8a/412b3858-457d-4a53-ad1d-1127aeedb0a3/Bundle+Image+3Ab.png Bundle A marketing presentation slide titled 'Step 2 – Model Performance Outcomes' with sections on media planning, forecasting, and strategic alignment. Contains a media budget table, a campaign forecast model, and a comparison of forecasting methods with key points. https://images.squarespace-cdn.com/content/v1/6972ebcb4f24a02d2a409b8a/70fdea00-e0a4-4a9b-8e57-c7f65868c6a7/Bundle+Image+4ab.png Bundle Comparison of traditional media planning versus forecast-driven planning for media campaigns. It includes sections on media plan, campaign toolkit, and performance evaluation, highlighting differences in approach and uncertainty. https://images.squarespace-cdn.com/content/v1/6972ebcb4f24a02d2a409b8a/6372abbb-7161-4590-83d2-98d8a8edb0c2/Bundle+Image+5ab.png Bundle A marketing strategy infographic showing the steps to bridge the gap between forecast and results. It includes current and forecasted conversions, options to close the gap through efficiency or expanding channels, and what activities these replace. The infographic emphasizes using data-driven forecasting built on over 300 million dollars in client revenue. https://images.squarespace-cdn.com/content/v1/6972ebcb4f24a02d2a409b8a/d78daaf7-f5fb-4976-8d2a-8759f9414b64/bundle+hero+new+2.PNG https://sphericalproducts.com/faqs daily 0.75 2026-03-25 https://sphericalproducts.com/revenue-plan-math-check daily 0.75 2026-03-24 https://sphericalproducts.com/remarketing daily 0.75 2026-04-02 https://images.squarespace-cdn.com/content/v1/6972ebcb4f24a02d2a409b8a/18782df7-9f0f-471b-8b3b-038617ca208c/Remarketing+1a.png Remarketing Budget Control Map https://images.squarespace-cdn.com/content/v1/6972ebcb4f24a02d2a409b8a/2086ce6d-3b93-462a-b91b-61c1260fb9ae/Remarketing+2a.png Remarketing Campaign Forecast & Reality Check https://images.squarespace-cdn.com/content/v1/6972ebcb4f24a02d2a409b8a/6f86ef7e-68ec-4cfb-b662-75f8b0622729/Remarketing+3a.png Remarketing Executive Alignment Brief https://images.squarespace-cdn.com/content/v1/6972ebcb4f24a02d2a409b8a/f96512bf-ea61-4779-9bc7-827fa0bf47f0/Ads+IMG_5389.PNG https://images.squarespace-cdn.com/content/v1/6972ebcb4f24a02d2a409b8a/eddc49bd-bf53-4fbd-8e69-812de2933e9f/Complete+trannsparent.png https://images.squarespace-cdn.com/content/v1/6972ebcb4f24a02d2a409b8a/71e07f2f-d4a5-42ba-b8e7-42432eba398e/Compare+tools+2ab.png https://images.squarespace-cdn.com/content/v1/6972ebcb4f24a02d2a409b8a/eddc49bd-bf53-4fbd-8e69-812de2933e9f/Complete+trannsparent.png https://sphericalproducts.com/remarketing-1 daily 0.75 2026-04-02 https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1618497259178-6XJGK9GR6YAVBQL5L519/20140301_Trade-151_012-2.jpg Remarketing 1 https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1607694583486-2PQT0LQ193RL7MCB6DX4/20140228_Trade+151_0046.jpg Remarketing 1 https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1607694644871-IC85FNH781UNZSZEGHDR/Aro+Ha_0428.jpg Remarketing 1 https://images.squarespace-cdn.com/content/v1/6972ebcb4f24a02d2a409b8a/61600013-168d-43a8-96e0-7016bfd82dbc/Remarketing+1a.png Remarketing 1 Budget Control Map https://images.squarespace-cdn.com/content/v1/6972ebcb4f24a02d2a409b8a/d5309434-be1f-4ee6-9209-8dd612e8cc23/Remarketing+2a.png Remarketing 1 Campaign Forecast & Reality Check https://images.squarespace-cdn.com/content/v1/6972ebcb4f24a02d2a409b8a/40844269-32d2-4591-990c-49655d24ae31/Remarketing+3a.png Remarketing 1 Executive Alignment Brief https://images.squarespace-cdn.com/content/v1/6972ebcb4f24a02d2a409b8a/eddc49bd-bf53-4fbd-8e69-812de2933e9f/Complete+trannsparent.png https://images.squarespace-cdn.com/content/v1/6972ebcb4f24a02d2a409b8a/71e07f2f-d4a5-42ba-b8e7-42432eba398e/Compare+tools+2ab.png https://images.squarespace-cdn.com/content/v1/6972ebcb4f24a02d2a409b8a/eddc49bd-bf53-4fbd-8e69-812de2933e9f/Complete+trannsparent.png https://sphericalproducts.com/shop daily 0.75 2026-03-26 https://sphericalproducts.com/shop/p/campaign-reality-check-toolkit monthly 0.5 2026-03-26 https://images.squarespace-cdn.com/content/v1/6972ebcb4f24a02d2a409b8a/d78daaf7-f5fb-4976-8d2a-8759f9414b64/bundle+hero+new+2.PNG Shop - Campaign Reality Check Toolkit - bundle hero new 2.PNG https://sphericalproducts.com/shop/p/campaign-forecast-reality-check monthly 0.5 2026-03-25 https://images.squarespace-cdn.com/content/v1/6972ebcb4f24a02d2a409b8a/5571f942-2a37-4f8f-9ab8-77b17c418ad4/forecast+hero+image+new.jpg Shop - Campaign Forecast & Reality Check - forecast hero image new.jpg https://sphericalproducts.com/shop/p/budget-control-map monthly 0.5 2026-03-25 https://images.squarespace-cdn.com/content/v1/6972ebcb4f24a02d2a409b8a/f7de433b-fbfc-4646-b78b-34c3b2b377b2/Budget+Hero+Image+new+.jpg Shop - Budget Control Map - Budget Hero Image new .jpg